Earlier, VIVO had signed a five-year deal with BCCI in 2018 for a whopping Rs 2,199 crore, through which BCCI earned approximately Rs 440 crore per season. However, VIVO had to pull out as title sponsor for this season owing to the troubled relations between India and China.
As per the revenue sharing agreement between BCCI and IPL franchise owners in 2018, the franchises earned 50 percent income from the central rights. This includes broadcast, title and other sponsorship deals of BCCI. So, Rs 111 crore will be divided between the franchises for this season. With VIVO, this amount was Rs 220 crore.
According to a report in Moneycontrol, Tata Sons, which was seen among the top contenders, did not bid for the title rights. Last year, Dream11 became an official partner of the Indian Premier League. Dream 11 has also been associated with the T10 Vincy Premier League in the Caribbean, which was among the first cricket tournaments played following the forced break due to COVID-19.
IPL 2020, which was initially scheduled to be held from March 29 in India, will now be played from September 19-November 10 in the UAE, in a bio-secure environment, owing to the Coronavirus pandemic.
IPL 2020, which was initially scheduled to be held from March 29 in India, will now be played from September 19-November 10 in the UAE, in a bio-secure environment, owing to the Coronavirus pandemic.
--By A Cricket Correspondent
